Today I’m going to show you a tool that not many people know about. A tool you probably scroll past 20 times a day when using WhatsApp, and didn’t even know it existed! 😲

By using WhatsApp Broadcast Lists properly, you’ll not only strengthen the bond with your clients 🤝, but you’ll also generate direct leads, fast and for free! 🚀

Most people fail because they try and do the below over email. It’s not as personal and it doesn’t yield the same results! 📨

A Happy Christmas message 🎄 has never been so lucrative 💸

Email that wishes someone well, or asks for a favour normally land on deaf ears. 🙉

We’re not talking about a monthly newsletter here, we’re talking about the messages you send to a client that sound personal, but don’t quite hit the spot over email.

Having a WhatsApp broadcast list is like having a BCC email, you can send the same message to up to 256 people, but they’re not added into a group. 🎉

Here’s how to set one up: Click Here 📲

It’s a more personal and friendly approach, with you chatting away into their messenger like a good friend. 💬

The best part is when you send one out it looks like a personal message sent from you directly to them! 👀

Here are 3 ways we would use it: (we saved the best ‘til last in this list 😉)

1. Talking about your refer-a-friend scheme – make them aware they could gain vouchers 🎁 for just referring someone for their mortgage.
2. Create a list of your closest friends and family to send them a message and ask them to share your recent social media post to increase the reach significantly. 📲✨
3. Message them at the beginning of December saying:

“I know it’s about to get really busy with parties and shopping. So before it does, I wanted to wish you and your family a very Happy Christmas 🎄 before the madness begins! Thank you for all your support this year 🙏🏼”

We promise you’ll get messages back like:

“Ah Thanks Chris, I was going to get in touch in January to book in…”

You’ve started the conversation, and you can book them in there and then for January to save them doing it – an easy lead! 🎯

Or

“Thanks Chris, you too. That reminds me I’ve given your details to John at work, he’ll be in touch”

Messaging them has jogged their memory to refer you a client – ask for John’s details and get in touch with them yourself! 📞

This method works because your clients feel like you’ve taken the time out of your day to send them a personal message – which you have done, but you’ve done it in an effective way! 💡

Remember to ensure your client is okay with having a chat on WhatsApp. A simple pre-approval should do the trick! 👌🏼

Using WhatsApp broadcast lists in your mortgage business can get your business onto your clients’ phones and open the conversation. 📱

WhatsApp broadcast lists = more relatability, more engagement, and better business growth. 📈 Cheers to that! 🥂

Have a go and let us know how you get on. 😊