Today I’m going to show you a new feature that was quietly rolled out by Instagram.
By turning on this feature in your profile, you’ll reach an audience outside of Instagram – using the power of Google.
Most people don’t know how to do it, but because we’re here to help you win, we’re sharing it for free.
Your Instagram content will now appear on Google
Those Reels, images and carousel posts you’ve been creating?
They now have the potential to go way beyond the app and start showing up when someone Googles topics related to mortgages, moving house, or property advice 🏡
Here’s why this matters to you
👀 More visibility = more eyeballs on your content
🧲 Increased chances of attracting new leads from outside Instagram
👏 Establish yourself as the go-to expert not just on Instagram, but everywhere people are searching
IMPORTANT: You’ve got to turn a feature ON to make it happen 🔧
Here’s exactly how to do it:
🛠 Go to your Instagram profile
⚙️ Tap the three lines (top right)
🔍 Scroll down to “Account privacy”
✅ Toggle ON “Allow public photos and videos to appear in search engine results”
And that’s it!
Your content is now eligible to show in Google searches 🙌
This could be HUGE for your business, especially if you’ve already been putting out consistent, helpful content.
It’s another way to get seen by the right people without spending a penny on ads.
Next week, I’ll be giving away 3 extra tips you can apply to your content to help Google find and display more of your content.
Here’s to Social Media SEO.
Chris