by Cess De Leon | Jan 14, 2026 | Blog
I remember the exact moment I realised I’d been playing a rigged game. It was 2024, and I was sitting in a coffee shop in Birmingham, watching a mate of mine, let’s call him Dave, lose his mind over his Instagram analytics. Dave ran a successful...
by Cess De Leon | Jan 7, 2026 | Blog
January is the worst time for social media. It’s brutal. Everyone’s on a detox. Your engagement will tank. And every business on the planet just woke up with the same: “New year, New Me, I’m going to post every day” strategy So why am I telling...
by Cess De Leon | Dec 17, 2025 | Blog
A few years ago, I decided to run three miles every single day in January. I hadn’t run for years, but I thought, “Easy. Three miles. I’ve got this.” The first five days were incredible. I had one of those motivational podcasts on, endorphins...
by Cess De Leon | Dec 3, 2025 | Blog
Today I’m going to share some of the most useful tools, tips & strategies we’ve come across in the last month, which can help you and your business.👏 By using some, or all these tools you’ll not only find more efficient ways to run your social media successfully....
by Cess De Leon | Nov 26, 2025 | Blog
A few years ago, I made a video about expressing personality on social media. I’d been watching my old content and thought I talked too fast. Seemed unprofessional. So I slowed everything down, measured my words, tried to sound like a “proper business...
by Cess De Leon | Nov 19, 2025 | Blog
I lost a lot during Covid. Not money, but time. Which, honestly? Worth way more. March 2021. The new social media platform “Clubhouse” was exploding. Voice-only rooms. Invite-only access. Elon Musk and Oprah were on it. Every marketing guru was posting about how...
